In this poster we can see a gun that shoots some blood from a possible victim of gender violence. With this poster we want to show that gender violence, if we let it, it can go so far and end with the death of the victim.

‘’Not even load the gun’’ is a message very extreme to react women that they haven’t to let her couple even the slightest insult, hit or intimidation because the result of this can be her death.

Before shoot you have to load the gun and they doesn’t to let him the power to dominate her life and end it.

The full glass of water means the pressure in which the abused women live. In the cycle of gender violence, every drop of blood means every pain that women suffer and when the glass is full of it, it means the death of the victim. We don’t have to let the slightest drop of blood.